Shopify’s latest update now lets you create automatic discounts for specific groups like:
VIP customers
Loyalty members
Active subscribers
Or any custom segment you define
👉 I’ll walk you through step by step:
How to create an automatic discount inside the Shopify dashboard
How to set up customer segments (like subscribers or repeat buyers)
How to link those discounts so only the right customers get them
🔗 Helpful links:
Shopify changelog update: https://changelog.shopify.com/posts/customer-eligibility-for-automatic-discounts
Workflow diagram: https://whimsical.com/automatic-discounts-for-vip-customers-5KeafvdAA9ytyBpZ7wrQ5T
💡 By the end, you’ll know exactly how to set up subscriber-only discounts, loyalty perks, or VIP rewards — all without third-party apps.